Lead research in ChatGPT
Turn a company name into what they do, how big they are, and what they are saying.
The public record on a company is spread across a profile page, a posting history, and whatever its people publish under their own names. Pulling that together is the part of research that is pure retrieval. With KonbiniAPI connected, ChatGPT fetches the company, its recent posts, and the individual profiles in one pass, so the conversation starts at whether this is a fit.
- 1A KonbiniAPI accountThe free plan includes 100 credits, which is enough to run this a few times.
- 2ChatGPT connectedOAuth. Availability depends on your plan — Plus and Pro need developer mode turned on.
- 3A real targetA public account, post, or keyword to run it against — the placeholders below are not live values.
Run it.
Once ChatGPT is connected, send one of these. The agent decides which KonbiniAPI tools to call and returns the result in its answer — each successful call costs the same credits as the matching REST call.
Good for
- Understand a company before a first call, from the public record
- Check what a prospect has published recently to find an opening
- Qualify an inbound lead against headcount and industry
- Research the people behind an account, not just the account
Look up [company] on LinkedIn — headcount, industry, and what they have posted in the last month.
What is [name] at [company] publishing about on LinkedIn? Summarize their recent posts and articles.
Get the X profile for @[company] and summarize what they have been posting.
Search Reddit for discussion of [company] and tell me what customers say about them.
Compare [company A] and [company B] on LinkedIn — size, industry, and posting activity.
I am meeting [name] tomorrow. Pull their LinkedIn profile and recent posts so I know what they care about.
Replace @[username] and [topic] before sending — they are placeholders, not live values.
Other ChatGPT workflows
- Creator researchAsk about an account and bring its public profile and recent posts into the conversation.
- Competitor analysisBring the competitor's actual posting history into the conversation, then reason about it.
- Influencer vettingOne message instead of six tabs and a spreadsheet.
- Brand monitoringCheck what a brand is publishing, and what people are saying back.
- Content analysisGive the model the words, not the view count.
Run this in ChatGPT.
One API key works for MCP and the REST API. The free plan includes 100 credits and no credit card.